Cèlia PallíSpanish vocalist Cèlia Pallí has been charming audiences around the world with her alluring voice as Nelly Furtado's background singer since 2009. Pallí was thrilled when she was chosen to be the opening act on the tour beginning March 2013. The problem. Cèlia was about to introduce her work to a huge audience of fans across Europe, so she needed to make a strong first impression. She needed some merchandise, and fast. The solution. We produced calling cards, postcards, and an EP in advance of the full length album. The album I'll Be Fine was produced under the consultation of brand strategist and stylist, Holly Russell. Other deliverables included t-shirts, guitar picks, and autograph flyers.
What We Did: Branding, Album, Flyers, Print Collateral, Merchandise
Project Status: Printed and PressedI'll Be Fine.